Link-in-bio Content Guide: Based On Real Estate Archetypes

Creating a "link in bio" page for each archetype involves tailoring the content and structure to best suit their typical strategies and audience engagement methods. Here's how you might structure these pages for each archetype:

The Community Builder

  • Welcome Message: Engaging introduction inviting visitors to join their community.

  • Community Group Links: Direct links to Facebook groups or other community platforms.

  • Upcoming Community Events: Information on meetups, live Q&As, or other events.

  • Interactive Content: Links to interactive content like challenges, quizzes, or surveys.

  • Social Media Channels: Focused on platforms that foster community interaction.

  • Feedback/Testimonials: Section for community members' stories and experiences.

  • Newsletter Sign-Up: Encouraging visitors to subscribe for updates.

The Motivated Educator

  • Introduction: A brief bio emphasizing expertise in real estate education.

  • Featured Course/Workshop: Link to a signature course or upcoming workshop.

  • Free Educational Resources: Links to free e-books, guides, or webinars.

  • Blog/Podcast: Direct links to educational blog posts or podcast episodes.

  • Personal Coaching/Mentoring Services: Information on how to book personal sessions.

  • Social Media Links: Links to professional social media profiles.

  • Testimonials: Snippets or links to testimonials from successful students or clients.

The Influencer-Entrepreneur

  • Personal Branding Statement: A catchy introduction that highlights their unique approach to real estate.

  • Latest Project/Deal: Link to recent projects or real estate deals.

  • Social Media Channels: Direct links to all active social media platforms.

  • Merchandise/Book: Links to personal branded merchandise or authored books.

  • Affiliate Products/Services: Promotions for relevant products or services.

  • Media Appearances: Links to interviews, podcasts, or press features.

  • Contact/Booking: Information for professional inquiries or public appearances.

The Niche Expert

  • Niche Expertise Introduction: A brief introduction highlighting their specific area of expertise in real estate.

  • Featured Listings/Projects: Direct links to niche-specific listings or projects.

  • Blog/Vlog on Niche Topics: Links to content focusing on their niche.

  • Case Studies or Portfolios: Showcase of past successful projects or investments.

  • Webinars or Events: Information on upcoming niche-specific events or webinars.

  • Consultation Booking: Link to schedule consultations or services.

  • Social Media Links: Targeted social media channels relevant to the niche.

The Diversified Investor

  • Investor Bio: Introduction highlighting diverse investment experience.

  • Investment Opportunities: Links to current or upcoming investment projects.

  • Educational Content: Resources on various aspects of investing.

  • Business Ventures: Information on other business interests outside of real estate.

  • Media Features: Links to interviews or articles featuring their expertise.

  • Social Media Links: Connections to various social media platforms.

  • Contact for Investment Queries: Specific contact information for investment-related inquiries.

Each "link in bio" page should be visually appealing, easy to navigate, and reflective of the individual’s brand and professional focus. The goal is to provide a concise yet comprehensive overview of the influencer’s offerings, making it easy for followers to engage with their content, services, or products.